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Swearing & brand tone of voice. Does it damage your brand?

Swearing and brand tone of voice. Does swearing damage your brand?

Col 14th January 2017 Branding 3 Comments

Should you be swearing in your branded content or when you post on social media platforms? A client of mine recently posted a blog on LinkedIn with swearing in the tile and in the post. The results were very interesting.

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What is a brand tone of voice?

What is a brand tone of voice? A guide to brand voice discovery

Col 22nd April 2016 Branding 2 Comments

Tone of voice is the personality of your brand through the written word and spoken copy that you produce. Learn how to find your brand tone of voice.

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